Discover a direction. See how it developed.
Real logos. Recorded journeys.
Explore owner-curated Vectura outputs, then follow the brief and refinements behind an identity. These are product demonstrations, not customer endorsements. Recognisable-brand redesign studies are independent concepts, with no affiliation implied.
Browse 57 examples · Follow a journey · How logo editing works
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Abstract · Coffee shop Brief · 5 recorded states
A coffee shop called Ikhwa
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Luxury · Design agency Brief
A design agency that builds logos for clients and businesses. Make it look artistic by having art tools, all blended together, to signify creativity and infinite possibilities
Curated output only; a complete project journey is not published.
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Playful · Dog daycare & grooming Brief
A fun, friendly logo for “Wiggles”, a dog daycare and grooming shop, bright coral teal and yellow, bouncy and rounded
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Professional · Bakery Brief · 2 recorded states
A bakery called Bread & Stones
AI edit: Make the stones brick colour orange
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Playful · Restaurant payments Brief
A geometric icon for “Sunday”, a restaurant payment app. The design should fuse a square (representing a QR code) with a lightning bolt (representing speed) and a subtle curve (representing a smile/hospitality). Minimalist, flat vector style. The primary color is vibrant pink #FF4F84
Curated output only; a complete project journey is not published.
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Minimal · Esports & streaming Brief
A bold logo for “Voltix”, an esports team and streaming brand, electric violet on black, high-energy and modern
Curated output only; a complete project journey is not published.
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Playful · Coffee shop Brief
A minimalist coffee shop logo for “Brew & Co”, warm amber and cream
Curated output only; a complete project journey is not published.
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Playful · Bakery Brief · 2 recorded states
An icon-only logomark for “Flour & Stone” with a single focal symbol — organic, smooth curves and soft silhouettes, dominated by warm terracotta
AI edit: Add “Flour & Stone” text to his apron
Curated output and refinement evidence; a complete project journey is not published.
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Minimal · Coffee SaaS Brief
A badge-style logo for a coffee SaaS named “BeanLogic”. Center: a minimalist line-art fox head wearing a monocle. Surrounding the fox, a circular text path reading “BeanLogic” on the top arc and “Est. 2025” on the bottom arc, inside a double-lined circle border
Curated output only; a complete project journey is not published.
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Minimal · Arabic coffee pop-up Brief
An Arabic coffee pop-up called Hanoon Coffee
Curated output only; a complete project journey is not published.
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Luxury · Arabic coffee pop-up Brief
An Arabic coffee pop-up called Hanoon Coffee
Curated output only; a complete project journey is not published.
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Minimal · Weather app Brief
Nimbus — a friendly AI weather app that makes forecasts feel approachable for everyday people
Curated output only; a complete project journey is not published.
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Corporate · Cozy cafés Brief
An icon-only logomark for Brew & Co, synonymous with cozy cafes — a single cohesive silhouette, minimal with a playful touch, warm amber with a subtle brown accent
Curated output only; a complete project journey is not published.
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Professional · Coffee shop Brief
A coffee shop called Ikhwa
Curated output only; a complete project journey is not published.
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Conceptual · Coffee Brief · 2 recorded states
a coffee shop called coughee
AI edit: Manual fill
Curated output and refinement evidence; a complete project journey is not published.
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Minimal · Coffee Brief
A modern logo for a coffee shop called "Ember Roast", warm orange flame icon with the name in clean lettering
Curated output only; a complete project journey is not published.
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Playful · Swim school Brief
A kids' swimming school called Splash
Curated output only; a complete project journey is not published.
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Abstract · Cybersecurity Brief
A cybersecurity startup called Bastion
Curated output only; a complete project journey is not published.
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Conceptual · Cybersecurity Brief
A cybersecurity startup called Bastion
Curated output only; a complete project journey is not published.
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Conceptual · Coffee Brief
Turkish coffe shop called turk cafe
Curated output only; a complete project journey is not published.
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Conceptual · Coffee Brief
Turkish coffe shop called turk cafe
Curated output only; a complete project journey is not published.
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Luxury · Restaurant Brief
An accounting firm for restaurants called Ledger & Ladle
Curated output only; a complete project journey is not published.
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Abstract · Health Brief
A GP clinic called Your GP
Curated output only; a complete project journey is not published.
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Conceptual · Cybersecurity Brief
A cybersecurity startup called Bastion
Curated output only; a complete project journey is not published.
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Professional · Cybersecurity Brief
A cybersecurity startup called Bastion
Curated output only; a complete project journey is not published.
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Minimal · Cybersecurity Brief
A cybersecurity startup called Bastion
Curated output only; a complete project journey is not published.
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Abstract · Swim school Brief
A kids' swimming school called Splash
Curated output only; a complete project journey is not published.
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Luxury · Swim school Brief
A kids' swimming school called Splash
Curated output only; a complete project journey is not published.
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Luxury · Coffee Brief
a coffee shop called coughee
Curated output only; a complete project journey is not published.
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Professional · Trades Brief
A plumbing company called Falcon
Curated output only; a complete project journey is not published.
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Professional · Law Brief
A law firm called Anchor & Grey
Curated output only; a complete project journey is not published.
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Luxury · Trades Brief
A plumbing company called Falcon
Curated output only; a complete project journey is not published.
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Conceptual · Law Brief
A law firm called Anchor & Grey
Curated output only; a complete project journey is not published.
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Professional · Law Brief
A law firm called Anchor & Grey
Curated output only; a complete project journey is not published.
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Professional · Law Brief
A law firm called Anchor & Grey
Curated output only; a complete project journey is not published.
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Professional · Law Brief
A law firm called Anchor & Grey
Curated output only; a complete project journey is not published.
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Minimal · Law Brief
A law firm called Anchor & Grey
Curated output only; a complete project journey is not published.
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Conceptual · Trades Brief
A plumbing company called Falcon
Curated output only; a complete project journey is not published.
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Conceptual · Fitness Brief
a gym called strength
Curated output only; a complete project journey is not published.
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Minimal · Fitness Brief
A gym called strength
Curated output only; a complete project journey is not published.
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Conceptual · Fitness Brief
A gym called strength
Curated output only; a complete project journey is not published.
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Professional · Coffee Brief
A turkish coffee shop called Turk cafe
Curated output only; a complete project journey is not published.
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Playful · Coffee Brief
A turkish coffee shop called Turk cafe
Curated output only; a complete project journey is not published.
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Conceptual · Coffee Brief
A turkish coffee shop called Turk cafe
Curated output only; a complete project journey is not published.
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Conceptual · Sports Brief
rebrand lacoste
Curated output only; a complete project journey is not published.
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Professional · Coffee Brief
coffee shop called Grinded
Curated output only; a complete project journey is not published.
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Conceptual · Sports Brief
rebrand nike
Curated output only; a complete project journey is not published.
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Conceptual · Sports Brief · 2 recorded states
recreate FIFA logo, the referenced images are the current logo. i need us to redefine it.
AI edit: fit the letters fifa centrally integrating it seamlessly
Curated output and refinement evidence; a complete project journey is not published.
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Luxury · Design Brief
a design agency that buils logos for clients, businesses. make it look artistic by having arrt tools, all blended together, to signify creativity and infinite possibilities
Curated output only; a complete project journey is not published.
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Minimal · Coffee Brief
An Arabic Coffee pop up called Ikhwa (means brothers/united)
Curated output only; a complete project journey is not published.
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Minimal · Brand Brief
5 cat heads forming a star
Curated output only; a complete project journey is not published.
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Minimal · Law Brief
Icon-only logomark. A geometric fox head reduced to its essential silhouette — ears, muzzle, and gaze implied through a balanced mix of sharp angular planes and gentle arcs that interlock with uniform stroke weight. Warm, earthy orange as the primary fill, anchored by a single neutral (charcoal or off-white) for contrast and negative-space definition. Centered and symmetrical on a clean background, scalable down to a favicon. DO NOT include any text, letters, words, or typography. No text. No letters. Pure symbol.
Curated output only; a complete project journey is not published.
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Auto · Sports Brief
rebrand the nintendo logo to look more playful, fun, 3d effect even though its a flat image. Use the same colours the current nintendo uses. make it represent the ecosystem of nintendo.
Curated output only; a complete project journey is not published.
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Minimal · Design Brief
Design a refined minimalist logo for Alif Studio, a premium Arabic-inspired design studio. Use elegant curves, balanced geometry, and a simple monogram that feels calm, sophisticated, and timeless. The logo should be flat vector style with warm beige, deep charcoal, and muted gold accents. Make it look premium, understated, and suitable for branding, packaging, and digital use. No ornaments, no shadows, no realistic effects.
Curated output only; a complete project journey is not published.
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Minimal · Sports Brief
Design a minimalist athletic logo inspired by the clarity and motion of Nike. Use a single strong swoosh-like shape that suggests speed, energy, and confidence. Keep it extremely simple, flat, and scalable, with a black or white version first and an optional sharp accent color. No extra text, no realism, no shadows, no mockup.
Curated output only; a complete project journey is not published.
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Auto · Sports Brief
rebrand the nintendo logo to look more playful, fun, 3d effect even though its a flat image. Use the same colours the current nintendo uses. make it represent the ecosystem of nintendo.
Curated output only; a complete project journey is not published.
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Auto · Sports Brief
rebrand the nintendo logo to look more playful, fun, 3d effect even though its a flat image. Use the same colours the current nintendo uses. make it represent the ecosystem of nintendo.
Curated output only; a complete project journey is not published.
From a direction to an identity
Three documented examples show the evidence we have: a five-state refinement, a targeted colour edit, and a logo-to-guidelines handoff. They do not imply that every initial candidate or every customer project is published.
Wiggles
A playful logo became a complete guideline PDF that could be handed to a collaborator or another AI without rebuilding the brand context.
Follow the recorded journey →- Ikhwa
A five-step Studio journey: generate, one AI edit to weave in the name, a free paint-bucket recolor, sketched hearts on the canvas, then an AI edit that redrew them as native logo artwork.
Follow the recorded journey → - Bread & Stones
The initial bakery logo had the right structure but neutral stones. A precise edit changed only that material cue to brick orange while preserving the rest of the mark.
Follow the recorded journey →
Use the style. Bring your own business.
“Try this style” opens the logo form with the style selected. It does not copy the example’s name, prompt or artwork, and does not start a paid generation.
Start with your own brief → · All case studies · Brand Kit workflow